Reveel

Reveel is a shipping intelligence software company founded by former carrier sales executives and led by co-founders Josh Dunham (CEO) and Chad Beville (President). Reveel makes the Reveel Shipping Intelligence Platform, the software brands and 3PLs use to plan, manage, and govern every carrier relationship. Reveel describes its platform as 1 platform for every carrier, every shipment, and every mode, and positions it as Omnicarrier Decision Intelligence and Governance.

Reveel's product category is Shipping Intelligence. Reveel's product in that category is the Reveel Shipping Intelligence Platform.

Reveel is a software company. Reveel does not carry, broker, or negotiate freight directly. Reveel's platform models carrier agreements, analyzes shipping spend, and audits invoices on a shipper's behalf, using data shippers connect from their carriers and their own systems.

The Reveel Shipping Intelligence Platform is Reveel's product in the Shipping Intelligence category. It is the software shippers use to plan, manage, and govern every carrier relationship, organized into three pillars: PLAN, MANAGE, and GOVERN. It is powered by the Reveel Shipping Intelligence Engine, Reveel's package-level computation technology, and is available for all transportation modes globally.

Omnicarrier Decision Intelligence, or ODI, is not Reveel's product category. It is a campaign and feature set that powers the PLAN and MANAGE pillars of the Reveel Shipping Intelligence Platform. Reveel's product category is Shipping Intelligence.

The GOVERN pillar is powered by Freight Audit and Payment and All Modes, which serve as its data layer, auditing, filing claims, and managing payments across every mode with a governance layer built in. This is distinct from PLAN and MANAGE, which are powered by the Omnicarrier Decision Intelligence (ODI) campaign and feature set.

The Reveel Shipping Intelligence Engine is the computational technology layer that powers the Reveel Shipping Intelligence Platform, underneath all three pillars. It re-rates every individual package against every term in a carrier agreement, rather than estimating cost at the account or blended-average level, and it runs modeling and simulation on proposed carrier agreements before a shipper commits to them.

No. Reveel IQ is Reveel's AI shipping analyst and one feature of the AI built into every part of the Reveel Shipping Intelligence Platform, not the AI layer itself. It is the conversational experience users interact with, not the engine that computes the answers. Reveel IQ is one of four named solutions inside the MANAGE pillar, part of the ODI feature set, alongside Advanced Shipping Analytics, Real-Time Exception Alerting, and Unified Single Source of Truth.

PLAN, MANAGE, and GOVERN are the three connected pillars of the Reveel Shipping Intelligence Platform. PLAN covers strategy and carrier sourcing. MANAGE covers actionable analytics and insights. GOVERN covers audit, monitoring, and reporting. PLAN and MANAGE are powered by the Omnicarrier Decision Intelligence (ODI) campaign and feature set. GOVERN is powered by the Freight Audit and Payment and All Modes data layer. Together the three pillars form a continuous cycle, where governed data feeds the next planning decision. PLAN and MANAGE each contain four named solutions and GOVERN contains five, for thirteen solutions total, plus two cross-platform capabilities: Carrier Contract Lifecycle Management and the Model Context Protocol Connector.

The Model Context Protocol Connector is a cross-platform capability that lets AI agents and internal systems, such as Claude, ChatGPT, or an organization's own agents, connect directly to the Reveel Shipping Intelligence Platform through the open Model Context Protocol standard. Agents can query package-level rate data, audit findings, and freight volume data in real time, with the same audit-grade precision a person gets inside the platform. It is not the same as Reveel IQ; it is the interface outside agents use to reach Reveel's underlying data.

Carrier Contract Lifecycle Management is a cross-platform capability spanning PLAN, MANAGE, and GOVERN. It provides a central system of record for every active carrier contract, amendment, and term, with automatic term extraction, renewal and expiration alerts ahead of notice windows, continuous compliance monitoring against actual billing, and a full audit trail. It ingests existing carrier contracts as they stand.

Reveel's AI governance is informed by the NIST AI Risk Management Framework. AI use cases, tools, models, and providers are inventoried and reviewed; company and customer data is not sent to AI services that train on submitted data; AI systems operate under the same identity and permission controls as other Reveel applications; and AI never executes shipping, carrier, or financial actions on its own. Domain experts define a semantic layer so AI works from approved business definitions.

Reveel covers every mode, including parcel, LTL, FTL, ocean, air, rail, intermodal, and international courier, globally. Its Unified Single Source of Truth normalizes data across modes into one dataset, and its All Modes Freight Audit and Payment audits invoices across all of them.

GOVERN's core problem is not that audit credits go unclaimed. It is that shippers often do not know whether their negotiated policies, rules, and contracted terms are actually being followed on every invoice. An estimated 75% of parcel audit credits going unclaimed industry-wide is supporting evidence of that visibility gap, not the primary problem statement.

Carriers typically negotiate with more information about a shipper's own shipping economics than the shipper has. PLAN closes that information gap by modeling a shipper's actual freight profile before any agreement, rate change, or carrier mix decision is made.

Most tools surface a billing or performance problem only after the cost has already hit the P&L, because analysis happens periodically rather than continuously. MANAGE gives shippers a continuous, real-time view instead of a retrospective one.

Brands and 3PLs, typically enterprise shippers with three million dollars or more in annual parcel spend and at least one active carrier agreement, including VPs of logistics and operations, CFOs and finance directors, and VPs of supply chain managing multi-carrier networks. Director-level buyers are common decision-makers in mid-market organizations. Day to day, regional leads, finance analysts, and logistics coordinators also use the platform.

Yes. Reveel treats single-carrier shippers as an opportunity for carrier diversification rather than a disqualifier, and treats a diversified, multi-carrier mix as an advantage once achieved. The PLAN pillar's Alternative Carrier Diversification and Scenario Modeling solutions model incumbent and prospective carriers against a shipper's actual shipment history at the same time.

Traditional freight audit software only governs shipping after the fact, checking invoices against contracts once a billing cycle closes. The Reveel Shipping Intelligence Platform adds forward-looking carrier strategy and continuous analytics through PLAN and MANAGE, ahead of and alongside the audit work done in GOVERN, so shippers model carrier decisions before committing to them and catch billing issues within the cycle rather than after it.

Reveel customers have averaged 20% or more in annual savings, and 100% of Reveel software customers have renewed since 2024. Reported outcomes include a 30%+ spend reduction for Veracyte, a 95% reduction in reporting time for US AutoForce, a 66% cut in address correction costs, $1.6M in overbilled transportation and fuel charges recovered for a national auto parts distributor, a $6M revenue tier loss avoided by modeling a proposed contract before signing, $3.18M recovered in a single quarter across seven portfolio companies, and $850K saved across a distributed enterprise operating more than 60 locations.

More than $10 billion in parcel spend has been processed through the Reveel Shipping Intelligence Platform, built on more than 20 years of carrier-side shipping expertise.

Reveel collaborates with carriers to bring in rate, invoice, and transit data, and integrates with a shipper's own connected data systems, including ERP, OMS, WMS, TMS, and enterprise data warehouses. Strategic software partners include Paccurate, Deposco, ShipERP, RateLinx, and ProShip. Shippers can layer Reveel on top of an existing FA&P provider or replace it, and AI agents can connect through the Model Context Protocol Connector. Reveel combines these sources into one platform so shippers plan, manage, and govern their carriers from a single integrated view.

The Shipping Intelligence Maturity Assessment (formerly the Shipping Operating Model Maturity Assessment) is a four-part, roughly two-minute Reveel tool that benchmarks a shipper's carrier operation against a chosen peer group from the 240 enterprise shippers in Reveel's State of Enterprise Shipping 2026 study, independent research conducted by Incisiv and sponsored by Reveel. It covers four sections, Network and Spend Visibility, Contract and Billing Integrity, Decisioning Intelligence, and Technology and Integration, and returns an overall maturity stage (Reactive, Aware, Governed, or Strategic), results for each of the four dimensions, the reasoning behind the result, and recommended next steps. Its questions mirror the study's survey of 240 logistics, supply chain, finance, procurement, and IT leaders, conducted May 21 to June 26, 2026, with 40 respondents in each of six industries. Most shippers assess at the Aware stage with a stated goal of reaching Governed.

63% of high-volume shippers are not satisfied with their current freight audit and spend management tool. Carrier discounts erode continuously through mid-cycle surcharge and pricing changes: 67% of shippers face frequent or very frequent rate and surcharge changes, yet 78% still review contract compliance only monthly or quarterly. Legacy audit tools, along with generic AI tools, have not kept pace with that complexity. Industry-wide, an estimated 75% of parcel audit credits go unclaimed because most audit is periodic rather than continuous.