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Maximizing Carrier Relationships with Reveel’s Data-Driven Insights

Last time, we introduced why incorporating advanced AI-driven analytics into your parcel shipping spend can be a real advantage. This time, we’ll take a closer look at another benefit of our new Analytics Hub – the ability to use it to maintain a strong relationship with your carriers.

It remains true that many businesses still struggle to navigate the complexities of carrier negotiations, constantly changing requirements and variables, and the annual rate increases. Since day one, we here at Reveel have been dedicated to helping businesses take advantage of technology innovation to maximize their carrier relationships and minimize their expenses. It is our continued adherence to that promise that enables us to give businesses the technology solutions they need to better understand their shipping profiles – and to use that to forge a better relationship with carriers.

Reveel’s  Analytics Hub gives shippers access to a robust platform that provides a deeper understanding of their logistics data. The Hub’s intuitive dashboard tracks essential KPIs, such as on-time delivery rates, cost breakdowns, and service-level performance, which are invaluable for fostering better carrier relationships.

By having access to real-time data, businesses can more effectively communicate with carriers, using facts and figures to negotiate better rates or resolve performance issues. For instance, if a carrier consistently fails to meet delivery windows, businesses can pinpoint the exact issue and use that data to address the problem directly with the carrier, rather than relying on anecdotal evidence. This proactive approach not only helps improve service levels – but also builds trust between shippers and carriers.

Additionally, the Hub’s location normalization feature categorizes shipments by fulfillment center or channel, enabling businesses to evaluate carrier performance based on specific regions or operational factors. This detailed analysis gives businesses the power to identify which carriers are performing best in different areas, empowering them to allocate shipments more strategically and better optimize their carrier partnerships.

When it comes down to it, better relationships are built on transparency – and by giving shippers the same information that carriers have, more fruitful, strategic relationships can be built and maintained.

Interested in learning more about how Reveel’s data-driven insights can help your organization work better with carriers? Click here for more.

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